Can you perform with freedom and ease under pressure?

Train your mind for extraordinary performance and live the best possible life

Download chapter 1 of Inner Excellence–the manual filled with tools and techniques to train your heart and mind.

Book: Inner Excellence

Discover the mental training system that has developed world champions, empowered athletes to become world #1, and most importantly, transformed their lives. Get the first chapter complimentary by signing up below.

“I read the first version of Inner Excellence six times. I recommend all my clients read it.”

Matt Killen

Matt Killen

PGA Tour coach to Justin Thomas, Tiger Woods, and many others

Are you ready?

Train your mind like the world’s best performers and live with fullness of life.

Jim Murphy

After five years of full-time research and writing (post Master’s degree) for the book Inner Excellence—two and a half of those years in the relative isolation of the desert—I discovered a powerful, groundbreaking idea.

The heart is the key to extraordinary performance.

In a world of constant comparison and endless noise clamoring for our attention, it’s not surprising we’re caught up in our heads, struggling to live and perform fully engaged, heart, mind and body.

While in the desert, I uncovered another astonishing discovery: the pursuit of extraordinary performance and the pursuit of the best possible life are the same path.

This realization changed my life.

Inner Excellence is an entire lifestyle and training system based on centuries-old principles of love, wisdom, and courage. These three powerful virtues are designed to help you, whether you’re a professional athlete or everyday citizen, perform extraordinarily and live with absolute fullness of life.

“Inner Excellence transformed my life—as a caddie, a father, and a husband. The book is a masterpiece.”

Brandon Parsons

Brandon Parsons

PGA Tour veteran caddie

Inner Excellence shows you HOW TO:

Develop mental toughness

Conquer fear

Have grit

Train your subconscious mind

Overcome mental blocks, fears & anxiety

Live with deep contentment, joy & confidence

We’ll see how the basic principles are the same, whether you’re an athlete or an executive, an Olympic team or corporate group. We’ll explore the concept of selfless-actualization and the ways in which the study of extraordinary people teaches us to perform our best and truly live.

“Inner Excellence has had a dramatic impact on how I approach my life and how I play hockey.”

Kevin Connauton

Kevin Connauton

Defensemen, Arizona Coyotes

Be first in line – the VIP list

When you sign up to be on the VIP list, you’ll be the first to receive any new articles, interviews, tips and tools I create (that is, after I share them with my professional athletes—who field test them for you). Rather than keeping the techniques for just my clients, I’m now sharing them with you. I’d love to hear how these tools and tips are helping! I personally respond to every email (generally within 3-4 days).

Be the first to receive Inner Excellence tips, tools and interviews.

Join the VIP list to get tips on how to train your mind and heart.

“Inner Excellence changed how I see the world, how I think, and how I play golf.”

Vaughn Taylor

Vaughn Taylor

Three-time PGA Tour winner

Thanks for joining our little community. You are changing lives.

Whenever you buy one of my books, leave an honest review on Amazon, or share an article or interview with a friend, you are making a real difference. Every five-star review adds at least one more person who’s life may transform just from taking action after reading your review.

At least 10% of the profits from Inner Excellence are donated to The Inner Excellence Freedom Project (IXFP). IXFP is a non-profit charity founded in 2019 to serve the poor, especially those handicapped or imprisoned, as well as orphans, widows, and refugees. We build tangible self-sustainable communities (schools, houses, etc.) around the world. Please go to to learn how lives are changing.